by Jess | Nov 20, 2012 | Crafty Biz
{photo by motormouth studios} This is a guest post by Megan Eckman of Studio MME. We creative entrepreneurs live pretty solitary lives. We work from our homes or studios, we sell things online, and we do most of our work by ourselves. Sometimes the only people we...
by Jess | Sep 8, 2009 | Crafty Biz
Welcome to Crafty Biz – a series of posts discussing the business of selling your craft or art online. *** So, you are on Facebook, right? It is, after all, the 3rd most visited website on the planet! Okay, but isn’t FB just for sharing drunken photos of last...
by Jess | May 31, 2009 | Marketing
 As an artisan who is trying to build a business over the long term, I am coming to realise the crucial importance of marketing. Now, marketing is different to advertising. Marketing is getting your name – and your brand – out there. It is building a...